Foresight & Futures Thinking
for Corporate Innovation

Painting a compelling picture of the art of the possible usingdata-driven trends and imaginative stimuli

Co-founded by Michael Hyzy and Michael Marshall, we offer futures thinking and strategic foresight programs designed for corporate innovation teams and government agencies. Our approach is highly interactive, experimental, poetic, and gritty.

Get a Sneak Peek of Our Flagship Workshop

Artistic Disruption for Business Innovation, featured at SXSW

Beyond Design Thinking workshop preview

Experience the intersection of creativity and strategic foresight

Our Approach to Futures Thinking

Our methodology is inspired by historical futurists, modern futurists, surrealism, situationalism, design thinking, and systems thinking.

Each offering can be delivered as a workshop (half-day or full-day) or a short consulting engagement, structured in 4–8 hour weekly chunks to suit our part-time practice.

Anticipate Change

Identify emerging trends and shifts before they disrupt your industry

Envision Possibilities

Explore multiple future scenarios to expand strategic thinking

Inspire Innovation

Unlock creative potential and drive breakthrough ideas

We help organizations anticipate change, envision possibilities, and inspire innovation through highly interactive and creative processes.

Our Four Core Offerings

Comprehensive futures thinking programs tailored to your organization's needs

01

Futures Thinking Preparation

Introductory Workshop

Build strategic foresight capabilities and align your team around high-stakes decisions

02

Strategic Foresight

Trends & Scenario Planning

Trends analysis and scenario planning to anticipate and prepare for change

03

Designing Futures

Speculative Design Workshops

Create tangible artifacts from possible futures to unlock strategic thinking

04

Creative Disruption

Experimental Workshop

Experimental workshop to break conventional thinking and unleash radical creativity

Our Methodology

Rigorous frameworks and creative processes for comprehensive foresight

Foresight Frameworks

STEEPLE

Framework for scanning macro-environmental change.

Social

Demographics, culture, behaviors

Technological

Innovations, emerging capabilities

Economic

Market forces and business model shifts

Environmental

Climate and sustainability pressures

Political

Policy and governance trends

Legal & Ethical

Regulation, data privacy, and moral implications

Our foresight methodologies bridge scanning, sense-making, and strategic design.

Scenario Planning Framework

We develop 3–4 scenario worlds using proven methodologies to create coherent narratives of how the future might unfold

1

Rich Detail

Operating environment, customer behaviors, and competitive landscape

2

Implications Analysis

What each future means for strategy, products, or policies

3

Strategic Insights

Opportunities and risks that arise in each scenario

4

Data-Driven Foundation

Grounded in plausibility using real-world signals and research

Why Organizations Hire Futurists

Strategic advantages that drive long-term success and resilience

Anticipate Change

Identify emerging trends and shifts before they disrupt your industry

Envision Possibilities

Explore multiple future scenarios to expand strategic thinking

Inspire Innovation

Unlock creative potential and drive breakthrough ideas

Build a Futures Culture

At the end of these engagements, your organization will not only have valuable artifacts and strategic guidance, but also a team of employees who have learned futurist skills themselves.

See Ahead

Anticipate change and identify emerging opportunities

Imagine Boldly

Explore radical possibilities and creative solutions

Act with Insight

Make informed decisions that shape what comes next

Build Resilience

Develop organizational capacity for ongoing foresight

Reignite Creativity

Inspire teams and drive innovation culture

We would love to partner with you on this journey and help you discover intellectual and creative vistas that translate into real-world innovation and resilience.

Meet the Team

The Minds Behind the Method

Two innovators united by a shared vision: to help organizations break free from conventional thinking

Michael Hyzy

Co-Founder, Chief Innovation Officer

Mike leads the product innovation and strategy practice at CGI and advises Fortune 500 executives on digital transformation. He is a published author and keynote speaker on strategic foresight and innovation. Mike has 15+ years of experience in UX design, product development, and applied futures thinking. An accomplished facilitator, Mike has led numerous executive workshops and creative foresight sessions, earning a reputation for blending imaginative exercises with actionable business strategy.

Michael Marshall

Co-Founder, Chief Creative Officer

Michael leads user experience research at United Airlines, bringing a futurist lens to product innovation and customer experience strategy. He has orchestrated creative brainstorming workshops across the United States, helping teams embrace unconventional exercises and generate compelling ideas. Known for his playful facilitation style – from improv games to visual storytelling – Michael energizes participants to push past conventional thinking. His work in United's Airshop innovation lab has been praised for inspiring teams to "dream up the art of the possible" for the future of travel.

Together, They Founded Chicago Futures Salon

A community that brings corporate innovators together to explore bold new ideas, blending intellectual rigor with creative provocation to inspire visionary strategy and breakthrough thinking.

Client Testimonials

Hear from leaders who've experienced our transformative approach

See the impact of our work firsthand

Let's Shape the Future Together

Ready to explore what's possible? Get in touch to schedule a consultation or learn more about our offerings.

Get in Touch

Email Us

Reach out directly to discuss your needs

Chicago Futures Salon

Connect with our vibrant community of futurists and innovators

About the Facilitators

Michael Hyzy & Michael Marshall are co-founders of the Chicago Futures Salon with backgrounds in innovation consulting and strategy.

Michael H. focuses on big-picture strategy and analysis, while Michael M. brings a flair for design and experiential techniques. Together, they offer complementary perspectives for comprehensive foresight work.